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Showing posts with label Research. Show all posts
Showing posts with label Research. Show all posts

Friday, 3 May 2013

A2 Media Coursework Feedback video from target audience.

Mood Board for magazine covers

Mood Board for Magazine Covers by kerim5

Shooting Schedule

Mood Board for magazine pages

First Poster Mock ups


These were the initial ideas we had about our poster design. We decided that the one of Tom Banks in front of a computer would be the one to use as the fact that you can only see that back of his head creates mystery adhering to our thriller genre, and the computer adds levels of technology which is a key theme in our film. We will take the photograph with a Canon EOS 600D and edit it using photoshop.

Poster Prop list

Location:Room 17 in College
Chair and Computer screen

Shot list



SHOT LIST

Colour coded to location:
Blue- Sandra's uncle's house
Yellow- Jennie's office
Pink- Karl's house
Orange- Garden at college

Scene 1
Sandras uncle’s house
1. Distant shot, heavy breathing (possible canted angle)
2. Extreme close up with chains around arms
3. Extreme close up of mouth and nose (including heavy breathing)
4. P.O.V Shot (blurry sharp movements)
5. Foot shot



Scene 2
Jennies office
1. Long office shot
2. Medium of the two characters.
3. Over the shoulder shot of the Tom Banks
4. Close up of Tom banks to help the to increase identification with the audience.
5. Over the shoulder shot of the Boss.
6. Close up on Boss your fired lines.

Scene 3
Karls house
1. Walks to a living room of some sort
2. Notices a small letter / parcel through the letter box. (slow mo perhaps as it drops)
3. Extreme close as it is picked up.

Scene 4
Karl's office
1. Opens the letter to finds USB,
2. Extreme close of USB to bring high significance to the USB.
3. Extreme close of Expression on Banks’ face and as to why there is neither address nor sender.


Scene 5
Karl's office
1. Medium of computer room of a kind, and banks sits down.
2. Extreme close of banks putting in the USB into the computer / laptop.
3. Medium that includes banks and the screen showing the computer


Scene 6
 Karls house (make sure footage of cell is on screen)
4. Extreme close of glitch screen
5. Extreme close of banks reaction
6. Zoomed shot on the can that leads banks to the location of the cellar.


Scene 7
Sandra's house

1. Banks opens door to dungeon, medium long.
2. Close of hand opening door.
3. Close of feet as they step into the door.


Scene 8
Sandra's house
1. Banks walks down the stairs, medium as he does so.
2. Shots close of his feet to help bring suspense.
3. Close of his POV and increasing suspense.
4. Finds banks, long including both characters.


Scene 9
Sandra's
1. Close up of Brian, his chains, and face.
2. Medium as banks unties him.


Scene 10
Garden at college
1. Banks and Brian become friends, they drink a pint. Close up of drinks,
2. Medium of the two.


Scene 11
Jennie's office
1. Banks is fired, as he fails to find a story to sell to his boss, medium of boss, saying he’s sorry but you just had to go.
2. Banks medium of packing his items
3. Close of him picking up an old article on brains past, a photo of Brian and how he was a killer.
4. Banks is shocked and leave immediately, medium of him running.



Scene 12
Sandra's
1. Banks is in the chair again, monochrome, tied up again.
2. Close of chains
3. Close of heavy breathing of face.
4. Last shot of panning out close up shot of breathing and then cut.

Shoot Day


Overall, the filming of our theatrical trailer went pretty well. The locations were a great success and we managed to get some exciting footage. We managed to get all the footage shot on one day, which was very intense but brilliant.

All the footage came out very well, especially the shot in which we placed the camera in the top corner of the 'torture chamber' where we were shooting and held it up on a tripod so it was completely still, we then shot our lead character struggling in the torture chair and are going to turn it into black and white so it looks as if it is CCTV footage. This well adhere to our thriller genre. Shooting at college was also really successful because we shot in the main office which looked exactly like the type of office our lead character would work in as a journalist with lots of papers and folders everywhere.

There were, however, some minor problems with our footage. For example, the footage of the boss firing our lead character was not completely in focus which meant we had to discard much of the footage. The hand held filming of our lead walking down the stairs of the torture chamber also proved quite difficult because it was a very narrow staircase and keeping the camera at his exact shoulder level was quite difficult.

Ancillary Product- Poster


Ancillary Product- Poster

I am very pleased with this final product and think that it fits in very well with our other ancillary products and main task. We used Photoshop to edit the image and a Canon EOS 600D to snap the shot. The film title on our poster was written in bold black writing with a red wash around the words, this proved successful as created a spooky horror-like theme, almost producing blood connotations and appealing to our target audience.

My skills in Photoshop have developed considerably since AS, and the tools I used were: crop, clone tool, merge, cropping, manipulating colours, levels and curves (adjust lighting) colour editing including ‘red wash’, hue and saturation, levels, hardware (A2 - PC), jerky style font- gave poster an edge.

The screen behind Declan's head on our poster is shining bright white, which we emphasized in photoshop, this immediately stands out and creates super natural images, as computer screens are never just completely blank and glowing like that- these super natural connotations appeal to our target audience and adhere to the thriller genre.

The words 'Coming' written in red in combination with the black words suggests horror almost suggesting it is 'coming' for you.We shot this image as night so that it was completely dark outside, this again suggests horror and fear as well as making the computer screen stand out, as this is key in our film.

The Making of the Magazine

Friday, 11 January 2013

Poster Mock Up


This was made so we had an original idea of what we wanted our final poster to look like:

Friday, 14 December 2012

Prop List for Poster: 2

Props: Old rusty chair, Chains. Scene: Dark background, dripping from ceiling, volumetric lightying. Actors: One or two dark silouettes of men in the background.

Friday, 16 November 2012

Pie Charts: Target Audience Survey results

The results here show that the majority of the people we asked in our questionnaire were 20-30, followed closely by 10-20 year olds.
This result indicated that most of the people we asked were males, which will understandably sway the answers we get from them, but works to our advantage because our film is aimed at a predominantly male audience.









The results here show that the majority of our audience are white Caucasians. With a larger amount of Asians and Middle Easterns than Africans.
The results here show that the majority of people we asked about films were either students at public school, university or working parents.




The resluts of this pie chart show that when we asked people about their favourite film genre the majority said that they enjoyed horror/thriller films, with drama following closely behind. This was a great result for us as our film is a crime thriller.
When we asked people how they normally watch a film, most answered saying they commonly watched films online, which was of no surprise. As a large number of the people we asked were working parents it was also of no surprise that they watched films on DVDs at home. Very few used LoveFilm, a popular film renting site and portable devices such as ipods.
Results from this pie chart indicate that most people learn about new and upcoming films from trailers, and on the Internet. Very few said they found them through newspaper's and magazine articles, implying that the Internet is becoming increasingly favoured over reading newspaper's and magazines, a lot of people now check the news and read articles online.
When we asked people what their favourite way of watching a trailer was we found the result was predominantly people watching them on you tube which again was of no surprise considering most of popular answers so far have been Internet based. No body said they saw trailers on DVDs, which was surprising considering a number of them were working parents who watched films on DVDs.
Half of the people we asked suggested that the main aspect they look for in a film was the entertainment factor. Next down from that was comedy, and then drama and intellectual stimulation, with originality holding the lowest amount of votes.



Results from this line chart show how half of the people we asked about the element most likely to attract and grab their attention towards a film was if there were big stars involved. As our film is very small budget this will not be an option for us. Reviews were also a key element of what attracts people to films.
Results from this bar graph imply that the majority of our audience say that the most annoying thing about a movie trailer is if it is unclear in regards to what the film is about and does not show the type of clips that will demonstrate the genre of the film.



The results of our questionnaire help us with the making of our film because they suggest to us what these age groups particularly like and want to see in a film and what aspects most attract them. When asking about trailers we noticed that a large amount of people said that a trailer being unclear is especially irritating. Giving too much away was also a problem, therefore we will aim to make a trailer very simple to understand without giving too much of the story away to please our target audience which is 10-30 in a broad spectrum but focusing more closely on the 18-25 year olds.


Monday, 29 October 2012

Progress so far.

We have completed a number of various tasks. We have completed a trailer analysis where we have discovered what a trailer should include and the various information that would be relavant in a trailer. Some of this information includes Stars, director, genre, critics and release date. We found that many trailers will push the names of the stars, this is because stars in a film are able to bring an audience to see that particular film. This can be used a specific type of marketing. We also looked at how a trailer is targeted to specific audiences. The trailer that I personally studied was Silence of the Lambs. This genrally would have been aimed at about 25-45 year olds. Nevertheless there would have been an interest from older viewers. The reason for this may have been that there are some challenging and intricate conceptes behind the film and seen in the trailer. They are more advanced compared to a teenage thriller that may have been aimed at 15-20 year olds perhaps. An example of this may be Scream, a movie in which there are teens that are at a high school. Because there are teens in the movie, teenagers are able to relate to that. Therefore will be interested in the film, the producers will try to market to this age group for that reason.

What we can learn from this as a group is that our film would be aimed at probably midway in the two groups. There are some concepts that 'make you think' along with a thrilling plot that would bring suspense into the film. Our genre of the film would be thriller and horror, being that there is a focus on a killer and a murder.

Thursday, 11 October 2012

Wordle Title Ideas

Wordle: title wordle 2 Wordle: title wordle 1

These are the wordles that we used to think of initial idea for a title for a film.