- Trailer almost always include a title sequence and information which includes stars, directors, producers, release date and technology I.E. 3D or 2D.
- Major stars will be mentioned early in the trailer because they will often make fans of that star, want to go see that movie or not.
- Often movies will be linked with the director because they have directed films that have been previously popular or liked. For example 'by the creators of...'
- Blockbusters often have epic 'movie man' voiceovers that tell small amount about the film.
- Trailer scores and trailer soundtrack or music are almost always used to show the genre of the movie and to tell if it is a comedy a horror.